If you are here, that means you are exploring the world of digital marketing or SEO. That also means you probably heard about SpyFu. So, you knew, SpyFu is a tool that helps to spy on your competitors, find the best keywords and boost your search rankings. But, what you don’t know is, SpyFu is not the only game in town. There are many other SpyFu alternatives that you might want to check. You can find out them in this article. Read and find your next go to SEO tool.
Table of contents
SpyFu
Spyfu is the most effective competitive analysis tool. It offers full details about any keywords on the market. It also gives information about your competitor’s paid and organic keyword strategies. You can get valuable insights on any competitors organic search strategies to find profitable keywords that you should rank for.
However, there are many other tools that offer similar or higher features than SpyFu. Let’s dive into the SpyFu alternatives that permit you to face ahead of your competition.
Top SpyFu alternatives:
1. SEMrush:
SEMrush is a complete digital marketing tool that enables marketers, search engine marketing specialists, and commercial enterprise owners to enhance organic traffic and PPC campaigns. It facilitates the optimization of your website content, tracking your competition, and enhancing your social media marketing. It is the leading SEO tool for holistic SEO, and an exceptional alternative to SpyFu for keyword research. They have a best Keyword Overview tool that lets you locate profitable keywords primarily based on the search volume, difficulty, and estimated cost per click.
The top three features of SEMrush are:
Rank tracking
SEMrush helps you track the keyword rankings of your domain or any page within the domain. You can compare your domain with your competitors and monitor your keyword performance for any domain. The Rank tracker provides daily tracking, location-specific data, rank changes, and other stats.
Backlink Audit
If your website is not ranking for competitive keywords, then you might need backlinks. But don’t create spam links to your website. Get rid of low quality links that you’re penalized for and acquire high quality, relevant and powerful links.
Social Media Tracking
You can track the social media performance of your domain, page, competitor domain, and any other domain. And get complete insights on all the social media profiles. You can know where your competitors are active on social media, their engagements, and their followers.
Pricing:
The tool offers a 7-day free trial and pricing plans ranging from $119.95 per month to $449.95 per month.
2. Ahrefs:
Ahrefs is a complete SEO and digital marketing tool that offers a huge collection of SEO data about a website, including backlinks, keywords, rankings, organic traffic, social media engagement, and competitors. It also offers marketing tools that include content explorer, rank tracker, web monitoring, and position tracking.
Ahrefs is the most powerful all-in-one SEO toolset. It also gives you a complete insight into your competitor’s link building, content, social profile, and search performance.
The top three features of Ahrefs are:
Site Explorer
With Ahrefs, you could discover all the mast useful data about any website. You can get information about backlinks, organic traffic, pages, referring domains, and traffic percentages. Also, you could get a list of your competitors’ top pages and key phrases and get the desired visitors.
Content Explorer
Content Explorer helps you explore the most popular and high quality content from anywhere on the web. You can use this tool to get complete content insight about any page, including organic traffic, search share, number of backlinks, and social media shares. You can also check the top performing pages for any domain, including backlink profiles, number of social shares, and referring domains.
Alerts
Get new opportunities every time a new domain comes up, or your competitors have lost links. Also, get instant notifications when your keyword rankings drop, or your competitors have new backlinks.
Pricing:
Ahrefs has got 2 exclusive plans. They are Lite plan and Standard plan. The Lite plan prices $99 per month and the Standard plan prices $179 per month. They additionally provide a seven day free trial to test the Standard plan.
3. Moz Pro:
Moz Pro is an all-in-one SEO toolset that helps you monitor, track, improve, and optimize your website for search engines. The main features include keyword research, site audits, crawl reports, competitor research, campaign tracking, and rankings.
The top three features of Moz Pro are:
Keywords
Discover your rankings for any keywords across multiple locations and devices with Rank Tracker. You can do keyword research, track and analyze your ranking, and check SERP features.
On Page SEO
Moz Pro gives you a complete on-page optimization toolkit that helps you find issues, compare your site, and improve your SEO with customized tips.
Link Explorer
Link Explorer is a complete link research tool that provides insights and analysis to improve your site, discover link building opportunities, and track your competitor’s performance.
Pricing:
The tool provides a 30-day free trial. You can also try the keyword research tool and link research tool for free. The Small plan costs $99 per month, the Medium plan costs $149 per month, and the Large plan costs $249 per month.
4. Serpstat:
Serpstat is a complete SEO and competitive intelligence platform that helps you find the right keywords, check your competitors’ search and advertising strategies, find backlink prospects, and audit your site. The tool is designed to save you time and money.
The top three features of Serpstat are:
Tree view of competitors
With Serpstat, you can see the website’s backlink profile. You can find link building opportunities and export the information about the domains.
Keyword research tool with filters
Serpstat helps you search for keywords that get the most search traffic and get rid of low-quality keywords. Also, you can find keywords for any location and filter results by cost-per-click and volume.
Domain analysis
Serpstat lets you see your competitor’s website and what keywords they rank for. You can also find out what websites link to them and see their paid search advertisements.
Pricing:
The tool offers a fourteen days free trial for all plans. The pricing stats from $59 per month to $399 per month.
5. UberSuggest:
UberSuggest is a keyword research tool that gives you all the suggestions related to the keyword that you entered. It also provides a complete SEO analysis of your website, including website traffic, top pages, and backlinks. Also, it offers a competitor research tool that gives you complete insights into competitors’ most profitable keywords, organic performance, and paid traffic.
The top three features of Ubersuggest are:
Content ideas
If you are creating new content for your website, then you can find content ideas with the help of this feature. You can get a complete list of the top-performing content on the internet for your keyword. Also, you can get insights about your competitors’ most popular pages.
Keyword ideas
The keyword research feature gives you a complete insight about your keyword. You can get a list of the best longtail keywords that are proven to rank in Google. You can also get insights about your competitors’ most profitable keywords, search volume, and SEO difficulty.
Site audit
If your website is not ranking for competitive keywords, then you might need to fix the technical SEO issues. The site audit feature helps you get a complete insight into your website’s health. You can get a full report of your site, including errors, warnings, and notices. Also, you can fix the issues and improve your site’s performance.
Pricing:
The pricing plans start from $12 per month to $40 per month. You can also get a 14-day free trial.
Comparison Table of SpyFu Alternatives:
| Tool | Best For | Keyword Research | Competitor Analysis | Unique Features | Starting Price |
|---|---|---|---|---|---|
| SEMrush | Full SEO suite, marketing insights | Excellent | Comprehensive | Position tracking, on-page SEO, site audits | $129.95/month |
| Ahrefs | Backlink analysis & SEO experts | Excellent | Robust | Backlink data, Content Explorer, Site Explorer | $99/month |
| Moz Pro | User-friendly, comprehensive SEO | Great | Good | Domain Authority (DA), on-page grader | $99/month |
| Serpstat | Budget-friendly SEO solution | Great | Strong | Competitor tree view, market share tracking | $55/month |
| Ubersuggest | Affordable, beginner-friendly | Good | Basic | Free SEO Analyzer, keyword suggestions | $29/month |
Choosing the right SpyFu alternative depends on your specific needs—whether it’s detailed competitor analysis, affordable pricing, or robust keyword research tools. If you need a full SEO suite, tools like SEMrush or Ahrefs are excellent. For those on a tighter budget, Ubersuggest or Serpstat may be the perfect fit. Test out a few, explore their features, and see which one helps your SEO strategy soar!